The Cutie Cakes Story
LEGENDS FOOD
MaBelle
In my mind, no one could bake cakes the way my mother Shirley (ShirlAnn) could! While my grandmother (MaBelle) was a gifted cook, it was my mother—the master baker—who inspired me to bake. When I lost my mother to Macroglobulinemia-Waldenstrom (a rare blood cancer) in 2011, I realized everything that had been poured into me by my mother and grandmother.
I had to continue to live on as a tribute to them.
My promise to our mom Shirley was that if I survived her, I would forever keep her memory alive. From that promise, Shirley Cakes (the forerunner of Cutie Cakes) was born!
Shirley Cakes received so much attention online that I had to open a brick and mortar bakery in Conyers called Shirley Cutie Cakes. I sold specialty square cupcakes called Cutie Cakes. Running a bakery was hard work and the build-out drained the company’s reserves, forcing me to keep the dream alive by single-handedly running every aspect of the bakery. It was in
the process of streamlining the business that I begin
pre-making the cake batter each week and placing each
flavor in its own containers.
When a customer placed a cake order or I sold out of cupcakes, all I simply did was, shake, pour and bake! Eventually, I placed the batter in bottles and gave them to my customers to try at home. They absolutely loved the idea!
